Intelligence Driven Results

We are experts in uncovering actionable market and customer insight to shape new medical products and drive commercial success.

Shaping Innovative Products

Bringing a customer centric perspective to the development of new offerings to help drive winning innovation.

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Evaluating Market Opportunities

Providing independent, fact-based market analysis that ensures our clients make the right strategic and investment decisions.

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Driving Commercial Success

Delivering actionable market and customer insights that maximize product value and drive commercial success.

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Uncover actionable insights...

If you want to uncover actionable market insights to shape innovative products and drive commercial success arrange a consultation with an IDR Medical expert.

International Medical Market Research

As a trusted advisor to the world’s leading medical device and pharmaceutical companies, our wealth of knowledge covers a broad range of medical markets and the most critical business issues.

Why work with us?

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Market Research Expertise

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Actionable Results

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Global Coverage, Local Knowledge

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Long-term Collaboration

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New Product Success

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Clarity from Complexity

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Uncovering Unmet Needs

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Beyond Expectations

Expert Advice

Start to add value to your business with our range of ebooks, toolkits and workshops, all created from decades of experience.

A Beginner’s Guide to Quantitative Market Research | IDR Medical

Ethnography and ethnographic research methods in medical market research

Video Diaries in Medical Market Research